Rules Mate

RG 234

Advertising financial products and services (including credit): Good practice guidance

Issued 15 November 2012. This guide is for promoters of financial products, financial advice services, credit products and credit services, and publishers of advertising for these products and services.

In plain English

This guide explains good advertising practices for financial products, credit, and related services.

RG 234 applies to those promoting financial products, credit, or advice. It also covers publishers of this advertising. The guide provides examples of good practice. It was issued on 15 November 2012.

Why it matters

Ensure your financial advertising is clear, accurate, and not misleading. This protects consumers and reduces your business's compliance risk. Review your advertising regularly.

advertisingfinancial-advicecreditconsumer-protection

AI-assisted summary, grounded in the source link below. Generated 2026-05-23 via gemma3:12b.

Issuing regulator

ASIC

Topics


Source: https://www.asic.gov.au/regulatory-resources/find-a-document/regulatory-guides/rg-234-advertising-financial-products-and-services-including-credit-good-practice-guidance/. Rules Mate indexes + summarises; always verify against the regulator's live publication.